If I had to come up with a slogan to describe the Canon PowerShot SD980 IS digital camera, it would be, “Out with the old, in with the new.”
With this impressive camera, Canon is one of the companies leading the charge of bringing innovative touchscreen technology to digital cameras.
Before we delve into the function of the camera, I must mention that the quality of the pictures I took with the SD980 was excellent. As 12.1 MP, I was able to make large 8x10 prints with quality focus and details. Canon says the camera can take pictures that are capable of being printed at this level up to 16x20 inches.
Another great feature of the camera is the high-definition camcorder feature. You can record 720p HD videos on the camera, and then watch them later on the camera itself or your computer or television. You can use an HDMI connector to view your pictures and videos on your big-screen TV, and get a glimpse of what you look like in HD.
What I like about the SD980 is that despite being small, lightweight and portable, it still does an awesome job of taking pictures. Your photo albums, both printed and digital, will be much more vivid and impressive than in the past if you use this camera.
I took photos in various settings and lighting conditions, and was rarely disappointed.
The camera features 5x Optical Zoom, auto-focus, an ultra-wide 24mm lens, built-in flash and an optical image stabilizer. The 24mm wide lens will let you shoot pictures of larger groups, and well as impressive outdoor shots.
With a bright and wide touch panel PureColor System LCD screen to preview your photos and videos, you’ll see a quality preview of what will end up on your computer screen or in your photo album.
This touchscreen is a great addition to the camera, and it lets you move between pictures with your fingers, similar to how some cell phones operate. You can also zoom and examine photos more closely through the touchscreen. Bringing this technology to nonprofessional digital cameras is a sign that digital cameras are just the latest tech item that will undergo big, impressive changes in the new decade. Look for this type of technology to pop up more and more on cameras, until it becomes the norm.
It’s important to note that while there is the addition of the touchscreen, most of the physical buttons we are used to using on cameras still remain, so users won’t be scratching their heads about how to operate this camera.
For those worried about fashion, the camera is available in silver, blue, purple and gold.
There are plenty of settings that can be adjusted to fit different scenarios, but there is also an “Auto” function that judges by itself what settings are best. If you’re not a professional photographer, this is usually the best bet and produces quality photos. I’m sure those who are experts on photography could improve the settings, but most of us don’t fit that description.
As far as function, there are quite a few settings that can be adjusted on the camera, so it takes some time to figure them out. But once you know your way around, the camera is a breeze to use. There are almost two dozen shooting modes with different settings, including Portrait, Snow, Beach, Kids & Pets, Night Snapshot, Creative Light Effects. Effects can be applied to photos, and red eye can be corrected.
At $329.99 when buying directly from Canon, the SD980 is kind of pricey, but you’re getting a quality product. You can find deals online and save yourself some money if you look around.
While the price may scare some people away, those who pick up the Canon PowerShot SD980 IS won’t be disappointed, as they will have picked up an impressive piece of photo and video taking machinery, and gotten a glimpse of what the future holds for digital cameras.
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